Kenya

April 2, 2021

Fashion for Development: SITA’s incubator programme trains 41 African fashionpreneurs on the art of designing and producing a cohesive collection

The third edition of SITA’s Mitreeki Fashion Incubator Programme has recently drawn to a close, having provided context-specific training and coaching to 41 East African fashionpreneurs. The mostly-women business leaders were trained on all aspects of running a successful fashion business. Crucially, they are trained on designing a cohesive collection, the building blocks for which are: (1) knowing their brand identity, (2) understanding their strengths and constraints, and (3) having a systematic methodology for the creative process.
March 31, 2021

Trade fairs in the time of Covid-19: building connections between agribusinesses in East Africa and India

Since 2015, SITA has been working to connect the East African Agri sector with India and other countries - in order to maximize its profitability. Since the Covid-19 pandemic, traditional ways of connecting agribusinesses have not been possible; to bridge the gap, SITA hosted AgriConnect 2021, a virtual trade fair for buyers and sellers from different points in the agro-processing value chain in East Africa and India.
March 30, 2021

Working towards SDG 8: How SITA programme has empowered 41 East African Fashion entrepreneurs to grow and develop their businesses in the midst of the pandemic

Women-led businesses are growing in Africa. Capturing their potential and supporting their development contributes directly to sustainable development, particularly via SDG 8.
February 22, 2021

PRESS RELEASE: 41 budding entrepreneurs graduate from SITA’s Mitreeki Fashion Incubator Programme, delivering their final presentation to a panel of buyers

41 budding entrepreneurs graduate from SITA’s Mitreeki Fashion Incubator Programme, delivering their final presentation to a panel of buyers